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5 min read. Content may take a few seconds to load. Mobile Device Visits to a Single Full-Service Restaurant Remote sensing is the art and science of acquiring information about something without making direct contact with it. Think of mobile data like high-resolution remote sensing of the market for an important industry in Hawaii like accommodation and food services. When a mobile device dwells at a food service point of interest for at least four minutes, which in the SafeGraph…

5 min read. Content may take a few seconds to load. Mobile Device Visits To Full-Service Restaurants Accommodation and food services (NAICS 72) represent the second-most important industry in the State of Hawaii as measured by share of total state GDP, second only to the real estate (NAICS 53) industry according to data from the U.S. Bureau of Economic Analysis. When foot traffic is important to a business, as it is for the food service industry in Hawaii, mobile data…

3 min read. Content may take a few seconds to load. Mobile Devices Visits & Devices Sampled You might think just about everyone carries their mobile device wherever they go in the State of Hawaii. Even if that were true, it does not mean that everyone who carries a mobile device with them is part of the SafeGraph panel sample of mobile devices. SafeGraph data comes from a dynamic panel of mobile of devices. As you can see below, in…

3 min read. Content may take a few seconds to load. Mobile Device Stops in a Census Block Group SafeGraph’s Patterns dataset provides data on mobile device visits to over 42,000 points of interest (POIs) in the State of Hawaii. A “visit” is when a mobile device dwells in one of these POIs for at least four minutes. SafeGraph also provides a Neighborhood Patterns dataset on mobile device stops within 872 Hawaiian census block groups, small areas of varying size…

2 min read. Content may take a few seconds to load. Visitor Arrivals & Non-Hawaiian Devices Non-Hawaiian mobile devices in the SafeGraph panel sample represent any devices whose “home” location was not in the State of Hawaii over the last six weeks. A mobile device “home” location is determined by looking at six weeks of dwell times and determining where the device was during nighttime hours local time (6 pm to 7 am). Data on non-Hawaiian mobile devices in the…